Dragon Dream, the first exhibition in China, is bursting with popularity! There are more benefits waiting for you.
The main venue of this exhibition is located in the red atrium on the first floor of the shopping mall. At a glance, you can see the oversized "Tonton Baby" art installation. The stupid appearance is matched with the demonic brainwashing music, and the feeling of relaxation is overwhelming. The lovely picture of Tonton Zai and Cream Farm, which are linked by two major IP, has become the punching place at the venue, where many parent-child families take photos as a souvenir.
When I walked into the venue, the first thing I saw was the "yes man" Shanghai limited series. There were two products in this series. One was a 68-centimeter-sized Tonton doll, only to see its back with a small tomato backpack, which made the contrast bright. The other is a 13 cm tomato doll with a red face and yellow blush and green leaves, which is cute and interesting.
According to the staff, Tonton Zai and Cream Farm are both IP of Kule Chaowan, and the two new products are limited in Shanghai, which are currently only available under the Dragon Dream Line. Previously, the two major IP’s have also launched dozens of categories of co-branded goods such as pendants, bags, hair clips, etc., which were sold in this exhibition, and many Tonton cubs fans came here to buy the collection.
The reporter learned that the term "Capibala" originated from the Chinese homonym of the English word Capybara. The capybara looks cute and emotionally stable, and combines the emotional value of young people to create a second design, which has become a popular IP.
"In addition to the cute appearance, I prefer the emotional value it provides." Ms. Fang, a citizen, said that there are many Tonton IP products in her home, and items such as mouse pads and notebooks have words such as "good luck" and "come on", which has played a role in reducing the burden on her workplace life.